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Top 10 Tweet Types


140 characters doesn’t seem like much, but if you are tweeting on behalf of your company or brand, it can be difficult to come up with fresh content on a regular basis.

Here is our top 10 list of updates to mix and match to help drive high engagement and build followers.

    1. RT (ReTweets): This is a great way to build followers. Retweeting someone is a great way to get them to follow you.
    2. Quotes / Jokes: As long as they represent the brand and image you want to promote.
    3. Company info (new features, clients, etc.): After all, that why someone started to follow you in the first place.
    4. Articles: Newsletters and blogs can be a great source for industry information.
    5. Facts / Stats: Everybody loves a quick sound bite of a stat. These are the most frequently shared offline as well as online.
    6. Conversational @ replies: This builds the feeling of community and reminds your followers that there is a person behind the brand.
    7. Questions / Polls: Almost as reliable as stats for driving engagement and sharing.
    8. Favorites: Sometimes the best information has nothing to do with business. Sharing interests like music, charities, etc. also builds the personal connection.
    9. Giveaways / Special Offers: We have a winner, the number 1 way to attract new followers and drive high engagement/
    10. Customers / Clients / Partners: All great sources of content and retweets. You are following all of yours aren’t you?

      What are your favorite types of Tweets?

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      1. Erica
        July 27, 2010 at 10:35 am

        This was great content. Thanks so much for posting!

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